Why Do Most Marketing Videos Suck?

One of the most potent forms of punishment I ever inflicted on myself involved a time when I intentionally sought out and searched for all the marketing videos on YouTube. Believe me, it was an endurance. I was basically whipping myself going through all that stuff. I don’t mean this…

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Celebrity Branding

Celebrity branding is a method of advertising which uses the services of a celebrity to promote a product or service with the help of their fame and status in the society. This method has several approaches; it can involve a celebrity simply appearing in a commercial and the celebrity can…

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