Playful Marketing

When it comes to the opportunities available to you for a successful “viral” or word of mouth campaign, the list is theoretically limitless. In reality, when you start adding costs, what really drives people, and existing communication methods into the mix, that list begins to become much shorter very quickly. …

More Viral Marketing Success Strategies

More Viral Marketing Success Strategies ” Exploits common motivations and behaviors ” Utilizes existing communication networks ” Takes advantage of others’ resources Exploits common motivations and behaviors A clever viral marketing plan will take advantage of common human motivations. For instance, what proliferated “Netscape Now” buttons and “Microsoft Bob” T-shirts …

Using The Power Of Viral Marketing To Generate Leads & Sell Your Product Online

The Elements of a Successful Viral Campaign When you’re planning your viral marketing strategy, it’s important to keep in mind the basic requirements of every viral campaign. Without these, your stampede might turn out to be more like a leisurely stroll. To build a good viral campaign, make sure your …